Vietnamese universities are reluctant to build brands, said Dr. Vu Thi Phuong Anh, arguing that the resistance could be the kiss of death in an increasingly globalized and commercialized world. "In some cases, the word 'brand' is even being avoided," said Dr. Anh from the Vietnam National University-Ho Chi Minh City's Center for Educational Testing and Quality Assessment. She was speaking at a two-day conference titled "Branding in Higher Education: Practices and Lessons Learned from Global Perspectives." The event, hosted by the Southern Asian Ministers of Education Organization (SEAMEO), ended Tuesday in Nha Trang Town, the central province of Khanh Hoa. It drew the participation of Vietnamese officials and educators as well as experts from the US, Vietnam and other ASEAN countries. Dr. Anh said there were two underlying reasons as to why Vietnamese institutions did not feel the need to talk about brand building. "I think that has to do with the prevalent view that … [Read more...] about Vietnamese universities ignore brand building, say experts
Vietnamese universities
Vietnamese university libraries’ famished
VietNamNet Bridge - The survey conducted at the three biggest universities specializing in social science training in late 2011 showed that schools do not pay much attention to upgrading libraries simply because of the lack of money.Vietnamese universities' libraries found as "having no soul" Vietnamese universities' libraries found as "having no soul" The Academy for Journalism and Communication is the leading school in its field in Vietnam with 1500 full time training students. However, the school has only 450 million dong to spend on its libraries. Do Thuy Hang, Head of the Information & Library Division of the school, said the sum of money is too small which forces the officers here to think twice before deciding to buy books. How many to buy and where to buy have always been the big questions for the officers. Hang went on to say she also has to think about what publishing houses to choose. For example, the Thong Tan (press) Publishing House always offers diversified … [Read more...] about Vietnamese university libraries’ famished
German-Vietnamese University to be built
Ho Chi Minh National University has completed a project to build the German-Vietnamese University (GVU). The modestly large-scale project is under an educational cooperation between the German state of Hessen’s Science and Technology Ministry and the Vietnamese Education and Training Ministry. The university will provide training courses in natural sciences, technology, social and economic sciences, and medicine-pharmaceuticals. English will be initially taught to GVU’s subjects, but German will be compulsory from the first term for Vietnamese students, who will also have to take exams in German for their graduation in Vietnam or Germany. It is expected to enroll 3,000 students in the 2008-2009 school year. Hessen state spent 450,000 euros for the project. Source: TT Translated by Duy Minh … [Read more...] about German-Vietnamese University to be built
Nokia Group teams with two leading Vietnamese universities
PANO - A cooperation agreement on education, training and development was signed between Nokia Group and two Vietnamese universities, Post and Telecom Academy and Hanoi University of Technology on April 8 th in Hanoi. Under this agreement, Nokia Group and two Vietnamese universities will build Mobile Innosphere Centres and create more chances for students to develop creative application and useful services as well as grasp more practical experiences. Besides, students and scholars will have opportunities to access new technologies and find out about customers’ demands and the way to advertise their application via Nokia Store. As a result, a competitive young generation and digital content will be developed in Vietnam. Nokia Group´s cooperation with three universities in Ho Chi Minh City in 2011 resulted in establishing two Mobile Innosphere Centres. This enabled another 24 Vietnamese applications with more than 1 million arrivals of loading from Nokia Store. At … [Read more...] about Nokia Group teams with two leading Vietnamese universities
Vietnamese universities losing best students?
Vietnamese universities fail to attract the most excellent and the richest students, because they choose to go studying abroad when feeling disappointed about the domestic university education. According to Open Doors 2011, the number of Vietnamese students studying at the universities in the US in the 2010-2011 academic year increased from 13, 112 to 14,888 students. Vietnam now ranks the 8th among the countries which have the highest numbers of students studying in the US. Five years ago, it was at the 20th position. Considering education as a “non-smoke economic branch”, the US has made its education become the dream of millions of students from all countries in the world. The number of students going to the US to attend training courses increased by five percent this year. According to the US Department of Commerce, international students bring 21 billion dollars in turnover to the country. University education is considered the leading service export sector of … [Read more...] about Vietnamese universities losing best students?