Van Oanh Google, the search engine accounting for up to 90% of the advertising revenues in Vietnam, has never announced its revenues as well as growth rates in the Vietnamese market. However, some experts and partners estimated Google's revenues earned last year at some US$40 million compared to around US$25 million recorded in 2012. Nguyen Khanh Trinh, director of CleverAds Co., said that CleverAds obtained revenues of US$6 million last year, up 160% year-on-year, with around 70-80% of the firm's revenues sourced from advertising deals with Google. According to Trinh, though CleverAds saw a 160% growth rate last year, such growth was lower than in previous years. Google has two sources of advertising revenues in Vietnam, with around 80% of the revenues obtained from keyword advertising of enterprises on the Google website while the rest from advertising partners. Keyword advertising growth in Vietnam is attributed to enterprises and individuals getting to know more about this … [Read more...] about Keyword advertising grows well
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Keyword ad sector posts strong growth
Keyword ad sector posts strong growth Van Oanh By Van Oanh - The Saigon Times Daily HANOI – Keyword advertising revenues of search engines have shot up in Vietnam since this form of advertising appeared in the local market about five years ago. Despite the presence of several search engines in Vietnam, Google still holds the lion’s share of the keyword ad market with over 30 million Internet users. Google posted an estimated US$25 million of ad sales in Vietnam in 2012. Speaking with the Daily, Nguyen Khanh Trinh, director of CleverAds JSC which is one of local partners of Google, reported his firm’s revenue at around US$4 million last year. He noted that CleverAds only obtained US$1.7 million in sales in 2011. Vietnam now is the third largest market of Google in terms of revenue after Singapore and Thailand. The current difficult economic conditions might badly affect ad sales of newspapers as customers will resort to ad channels of higher efficiency, Trinh … [Read more...] about Keyword ad sector posts strong growth
Vietnam, sobresaliente en metas del milenio en salud
De 1991 a 2011, los índices de mortalidad de madres en el parto en Vietnam se redujeron de 233 a 69 por cien mil casos, según estadísticas oficiales dadas a conocer hoy en Hanoi. En el mismo período la muerte de neonatos en el país rebajó de 44,4 a 14 por mil casos, de acuerdo con la misma fuente. Durante la conferencia nacional sobre la implementación de las cinco metas de milenio relacionadas con la salud, los delegados informaron también que los casos de infección del VIH totalizaron 19 mil 500 en 2011, un 30,1 por ciento por debajo de la cantidad registrada en 2001. De igual manera, el país indochino cosechó en la pasada década notables mejorías cuantitativas en la lucha y prevención de tuberculosis y malaria, así como en trabajos higiénicos. Para los próximos años, el gobierno vietnamita concentrará sus esfuerzos en minimizar la brecha de … [Read more...] about Vietnam, sobresaliente en metas del milenio en salud
Students lose money after taking courses on how to get rich
VietNamNet Bridge - As the number of enrichment training classes have been increasing, class organisers are making big profits. But students are losing money. Enrichment courses are especially attractive to first-year university students. At universities, leaflets with advertising about enrichment courses with flowery names such as “a training course to wake up riches” or “the ‘not difficult to get rich’ training course” are delivered to students. The search keywords ‘khoa hoc lam giau’ (enrichment courses), ‘lam giau nhu the nao’ (how to get rich) find hundreds of thousands of results. As the number of enrichment training classes have been increasing, class organisers are making big profits. But students are losing money. The fee is VND1-2 million at minimum. There are the training courses with the fee of VND10-20 million. Meanwhile, VIP training courses cost VND200 million. The organizers of the training courses promise … [Read more...] about Students lose money after taking courses on how to get rich
VN must bring the facts about the East Sea to the world
VietNamNet Bridge – China’s information front is conducted with the coordination of many different fields. They are the psychological, media, legal front, with coherence between the media and scholars, in two main directions: disseminating the wrongful position, views of China and jamming opposing views, said Ms. Pham Thanh Van, a founding member of the Great Records of the East Sea project in an interview with PLTPHCM. From the videotapes of the Gac Ma event, the world recognized that in fact this was a massacre of one side that was equipped with heavy weapons (China) and was ready to use force to occupy Vietnam’s island. In picture: Vietnam’s transport vessel HQ 604 was shot by Chinese warships and sunk on 14-3-1988. The photo is cut from the video shot by China, on Youtube. The world lacks facts Q: Why does Vietnam have to emphasize the role of the information fronts in the fightto defend the country’s maritime sovereignty? Pham Thanh Van: Sources … [Read more...] about VN must bring the facts about the East Sea to the world