The Earth Hour campaign was launched in Ho Chi Minh City on March 17. (Photo: VNA) HCM City (VNA) - The Earth Hour campaign was launched in Ho Chi Minh City on March 17, with a focus on the "Change your green" project, which encourages volunteers to propose initiatives to reduce pollution and the use of plastic and promote waste recycling. During the launch ceremony, Ngo Minh Hai, Deputy Secretary of the Ho Chi Minh Communist Youth Union in the city, said volunteers will present their ideas and the way to realise the models. Outstanding ideas will be selected and receive financial assistance to implement from the organising board. In addition to the project, Earth Hour 2019 includes activities such as green movement and green connectivity projects and a light turning-off ceremony that will take place from 5:00 pm to 10:00 pm on March 30 at the Young People’s Culture House. The event is expected to attract more than 5,000 youth and local residents. The Earth Hour campaign in … [Read more...] about Earth Hour campaign starts in Ho Chi Minh City
Launching campaign ideas
UN chief launches global push against hate speech
UN Secretary General Antonio Guterres on Monday (Feb 25) launched a new global strategy to combat hate speech, a growing scourge he said has "poisoned" debate on crucial challenges like migration. UN Secretary-General Antonio Guterres delivers a speech at the opening day of the 40th session of the United Nations (UN) Human Rights Council on Feb 25, 2019 in Geneva. (Photo: AFP/Fabrice Coffrini) Guterres announced the effort, which will be led by his special adviser on genocide prevention Adama Dieng, at the UN Human Rights Council. "Hate is moving into the mainstream - in liberal democracies and authoritarian systems alike," he said in a speech at the opening of the council's 40th session. "Some major political parties and leaders are cutting and pasting ideas from the fringes into their own propaganda and electoral campaigns," he added. Governments across the world have watched with concern as racist and other hate speech have coarsened the political climate. France and … [Read more...] about UN chief launches global push against hate speech
UNESCO launches environment project in Hanoi
Chief representative of UNESCO Office in Hanoi Michael Croft at the event (Source: VNA) Hanoi (VNA) – The United Nations Educational, Scientific and Cultural Organisation (UNESCO) and development partners launched the project “For a World Without Waste” in Hanoi on October 17. The event aimed to gather UN agencies, government and non-governmental organisations, private sector and students in collective activities to reduce plastic and solid wastes in Vietnam, mostly in tourist attractions, world heritage sites and coastal communities. Chief representative of UNESCO Office in Hanoi Michael Croft highlighted creative approaches to dealing with environment issues, especially creating artworks from wastes to change behaviours toward environment. General Manager of Coca-Cola Indochina Hiroshi Kanazawa said in early 2018, Coca Cola announced the global campaign “World Without Waste” with a view to collecting and recycling all … [Read more...] about UNESCO launches environment project in Hanoi
Heineken’s ‘When you drive, never drink’ campaign inspires consumers
Heineken is looking to bring about great behavioural changes with its campaign Building on the great momentum of Heineken’s When You Drive, Never Drink campaign which was launched in 2017 and continued through Heineken’s F1 campaign earlier this year, Heineken has continued its long-standing strategic partnership with the National Traffic Safety Committee (NTSC) to spread awareness of the dangers of drink driving in Vietnam. The campaign, which commenced last year, allowed Heineken to reach over 8.3 million consumers, conveying responsible consumption messages to all consumers, regardless of their brand choice. By understanding the local context and consumers’ behaviour, Heineken will bring this campaign to the next level in 2018 by presenting comprehensive solutions that ensure both the safety and enjoyment of their consumers from start to finish. We are very pleased to pursue our partnership with members of the business sector, such as Heineken, to drive … [Read more...] about Heineken’s ‘When you drive, never drink’ campaign inspires consumers
US Embassy in Hanoi launches “Vietnam Challenge for Our Environment”
The Hanoitimes - This competition is part of the US Embassy’s ongoing #EndPlasticPollution and #KeepVietnamClean campaign. The US Embassy in Hanoi, in partnership with Hatch! and Swiss EP, on August 24 launched the “Vietnam Challenge for Our Environment” to create practical solutions for agricultural, industrial, and household waste, and solve plastic, carbon, and chemical pollution problems. John Sechrest, founder of the Seattle Angel Conference, the Lean Startup Seattle Group delivered remarks at the opening of the “Vietnam Challenge for Our Environment”. Photo: US Embassy This competition is part of the US Embassy’s ongoing campaign to #EndPlasticPollution and #KeepVietnamClean. Matching researchers with entrepreneurs through this campaign encourages collaboration between universities, the startup community, and the private sector to create sustainable solutions. “Through this challenge, the US Embassy is committed to helping … [Read more...] about US Embassy in Hanoi launches “Vietnam Challenge for Our Environment”