Central Command on Sept. 23, 2014, shows a structure in Tall Al Qitar, Syria, moments after a U.S. airstrike. Islamic State's 52-second trailer "Flames of War" opens with a black-clad extremist blasting a U.S.-made tank into smoke and shrapnel, a Hollywood-style message to the U.S. and its allies about what they can expect for intervening in the Middle East again. The nation that has produced Microsoft, Apple and Google now finds itself playing catch-up on Facebook, YouTube and Twitter with an extremist group rooted in 7th Century Arabia. Islamic State's use of social media has extended its reach beyond Syria and Iraq to Western and Asian homes, where it tries to convert resentment into radicalism. Countering those messages has become a pillar of the U.S. strategy to defeat the group. The State Department has set up a Twitter account urging extremists to "Think Again, Turn Away," which posts descriptions of Muslim communities ravaged by extremists. It's also running a YouTube … [Read more...] about U.S. outgunned by extremists on social media battlefield
How to develop social media strategy
Social media has become popular among companies worldwide as an effective marketing tool. Thomas Crampton, the Asia-Pacific director of public relations firm Ogilvy's 360 Digital Influence, spoke to Viet Nam News about the development of social media in the country. How have social media networks developed in Viet Nam in recent years, and in comparison to other Asian countries? Viet Nam is at the fascinating intersection of a developing nation, a young population and a Government that has supported the development of the internet. How this plays out remains to be seen, but as Indonesia has shown, populations can come online at breakneck speed with incredible results. In the last year, Indonesia overtook the UK as the world's second leading nation on facebook, much of the usage coming through mobile devices. Marketing via social media is popular today, but in Viet Nam, few companies use it. Why do you think Viet Nam resists this trend? Social media is cost-effective when approached with … [Read more...] about Social media an effective marketing tool
Note from the Board of Editors: Nguyen Phu Trong, General Secretary of the Communist Party of Vietnam, has paid an official friendship visit to Cuba and gave a presentation at the Nico Lopez Party School of the Cuban Communist Party at the invitation of General Raul Castro Ruz, First Secretary of the Communist Party of Cuba and President of the State Council and the Council of Ministers. Following are excerpts from Party leader Trong's presentation. Socialism and the path to socialism is a fundamental and practical theoretical topic with broad and complicated content, demanding thorough and in-depth study. I hereby mention just a few aspects from Vietnam's perspective for your reference and our discussions. And several questions are focused: What is socialism? Why did Vietnam choose the socialist path? How to build socialism in Vietnam step by step? How significant has Vietnam's renewal and socialism building process been over the past 25 years? And what lessons have been … [Read more...] about Socialism and the path to Socialism – Vietnam’s perspective
VietNamNet Bridge – Culturist Tran Ngoc Them, said that the master of the sea must be the people. The army is just a part of them. If the army is capable to keep the sea but the people are incapable to explore the sea, Vietnam cannot master it. VN condemns Chinese intrusion The national seminar on the culture of sea and islands was held recently during the Nha Trang Sea and Islands Festival 2011 in Nha Trang City, Khanh Hoa province. Prof. Dr. Tran Ngoc Them from the HCM City-based National University talked with VietNamNet on the sideline of seminar about the marine culture and a strategy to develop it.Vietnam used to have a marine culture Prof. Dr. Tran Ngoc Them said: A nation is considered to have marine culture when marine culture is an indispensable element of that nation’s traditional culture, with the four following conditions:1) the based-on-the-sea living area is large enough to be known and recognized by the community, 2) the number of inhabitants in the sea … [Read more...] about How to develop Vietnam’s marine culture?
Samsung Electronics has built global leadership in mobile phones, but in a fickle industry looks more vulnerable than its nemesis Apple Inc without an 'ecosystem' - software, services, content and customer support - to keep its users loyal. Students walk out of a showroom at the headquarters of Samsung Electronics in Seoul in this October 28, 2011 file photo. Samsung Electronics has built global leadership in mobile phones, but in a fickle industry looks more vulnerable than its nemesis Apple Inc without an 'ecosystem' - software, services, content and customer support - to keep its users loyal. Photo: Reuters "They need to move out of that mentality of just selling people a device," says Rachel Lashford, Singapore-based managing director of mobile for Canalys, a consultancy. "They need to get their head around the idea that they're no longer just a hardware company." The ecosystem standard has been set by Apple: offering mobile users downloadable programs and content - … [Read more...] about Samsung challenge: sold the phone, how to keep the customer