Viet Nam News HCM CITY – The HCM City’s Department of Health plans to develop a high-tech centre for cancer screening next year to reduce the number of people who need to go abroad for health examinations. “The centre will also help reduce overcrowding at many large hospitals, including at the Oncology Hospital. The doctors will have more time for treatment,” Dr Tăng Chí Thượng, the department’s deputy head, said during an annnual conference on cancer prevention which ends on Friday in HCM City. Thượng instructed the Oncology Hospital and other specialised health facilities to take part in the development of the centre, and encouraged them to expand their networks for cancer prevention in the community. The Oncology Hospital, for instance, has carried out many programmes on how to take care of patients’ health during and after treatment. Patients are also informed about various cancer therapies and given … [Read more...] about City to open hi-tech centre for cancer screening
How to develop social media strategy
Illustrative image. (Photo: VNA) Hanoi (VNA) – A three-month social media campaign against smoking was launched by the World Health Organisation (WHO) in Vietnam in partnership with key tobacco control partners in Hanoi on September 27. Themed “#Respect,” the campaign aims to promote a smoke-free environment to protect and improve public health. It calls on everyone, smokers and non-smokers, to respect the law on tobacco control and respect their and others’ health by ending indoor smoking at public spaces to prevent exposure to second-hand smoke. The hashtag #Respect was created to help people spread anti-smoking messages on social networks and the public is encouraged to support the campaign by sharing posts, making supportive comments and creating tobacco-related stories with the hashtag. The campaign’s launch coincided with the third United Nations High-Level Meeting on Non-communicable Diseases (NCDs) in New York. “This way, we also aim … [Read more...] about WHO’s social media campaign promotes smoke-free environment
Mr. Paul Huynh, HR Director, KPMG Vietnam With the dynamic changes that are constantly happening, it’s important that HR teams are future-ready by proactively looking at the entire employee and people experience. Automation, robotics and artificial intelligence (AI) are impacting every facet of the business, so looking at enhancements to the way you recruit, develop and motivate talent to stay with the company should be done with a digital lens. Data and analytics will continue to play a key role, so a HR teams’ ability to use and manipulate critical data will ensure it adds real strategic value to the organization and its leaders. It’s very important to fully understand the benefits that technology can bring to a company’s overall performance and employee productivity. Senior HR therefore need to select the systems most suitable to their organization and equip employees with comprehensive knowledge on using these technologies, via training or demonstration. … [Read more...] about Industry 4.0 to bring cultural change
They made the reaffirmation in a Joint Statement adopted at the sixth GMS Summit held in Hanoi on March 31. Heads of delegations at the GMS 6 in Hanoi on March 31 The following is the full text of the Joint Statement. THE SIXTH GREATER MEKONG SUBREGION SUMMIT Hanoi, Vietnam 31 March 2018 Joint Summit Declaration Leveraging 25 Years of Cooperation for a Sustainable, Integrated and Prosperous GMS WE, the Heads of the Governments and delegations of the Kingdom of Cambodia, the People’s Republic of China, the Lao People’s Democratic Republic, the Republic of the Union of Myanmar, the Kingdom of Thailand, and the Socialist Republic of Vietnam, on the occasion of the Sixth GMS Summit: Acknowledging the successful results of the GMS Economic Cooperation Program as we celebrate its 25th Anniversary and embracing a new era of development in the subregion; Appreciating that success has been achieved with strong ownership and commitment of GMS countries, … [Read more...] about GMS leaders reaffirm commitment to enhancing economic cooperation
Companies in Vietnam have experienced fierce competition over the last few years, both qualitative and quantitative. Many have been forced to close down while others are still in business but struggling to move forward. The question is how to make a brand not only sustainable but also grow in value in the context of fierce global competition and rapid digitalization. There are many approaches to answering this question. Here I note the three key driving forces for brands: digital transformation, globalization, and brand leadership. In my observation, these forces help grow a company’s brand value if implemented successfully. Customer-centric digital transformation Unlike in the past, customers now have many brand choices for a particular product in Vietnam. Let’s take bakery goods for example. Customers would have previously mentioned Kinh Do in the south or Hai Ha in the north, but today they may name a long list of bakery brands: Top Cake, Tous Les Jours, ABC, … [Read more...] about How best to maintain brand value?