Discounts and promotions will continue to play a significant role as users have pushed back their purchase decisions due to Covid-19. Businesses reported an increase in number of orders by almost two-three times compared to normal days during the three biggest shopping days, including November 11, Black Friday (last Friday of November) and December 12. … [Read more...] about Vietnamese consumers start hunting discounted goods during Black Friday Deals
Fast moving consumer goods
Demand stimulus in the current state of the Vietnamese economy in the short term should come with a pro-consumption policy - PHOTO: THANH HOA Private sector consumption is a major growth driver of the Vietnamese economy. It is all the more important as the Covid-19 pandemic has sent global demand plummeting and countries worldwide imposing travel restrictions. In an economy with a large population, low income, and a high rate of savings like Vietnam, which policy shall be adopted to stimulate demand in a sensible way? … [Read more...] about Demand stimulus: where to begin?
Participating in the stocktaking and inspection of these seized products, a representative of L’Oreal Vietnam confirmed that all the thousands of cosmetic and perfume products bearing the brands of Lancome, Yves Saint Laurent, Kielh’s, Giorgio Armani, Ralph Laurent and 3CE in the containers were counterfeit. … [Read more...] about Dirt-cheap so-called ‘branded’ cosmetics fooling people on Facebook
Phan Duc Quang, CEO of the PROVIEW Group, said that if businesses know how to make fast and effective digital transformation and chose the right management software platform with excellent strategy and performance, they will be offered opportunities to thrive in the post-pandemic period. The software focuses on resolving problems for potential customers, such as corporations, groups, banks, small- and medium-sized enterprises, startups and governmental organizations. … [Read more...] about KPIBSC focuses on strategy, performance
COVID-19 is greatly highlighting the issues of poor agent quality and is helping the good companies differentiate themselves. On the flip side, insurers have spent a large amount in marketing campaigns and cooperating with banks to gain a bigger market slice, rather than training their skilled labour force. Consequently, this strategy is a chink in their armour, bringing about poor advice and wrong products being sold. … [Read more...] about New mindset needed for insurance industry