Corporate Gojek builds its ecosystem by understanding its users: Gojek Vietnam CEO Dũng Trần Thursday, Jan 14, 2021,11:50 (GMT+7) Gojek builds its ecosystem by understanding its users: Gojek Vietnam CEODũng Trần Technology has created a significant impact on consumers’ daily habits and companies’ business strategies. A deep understanding of user needs will be the key to optimizing the value of technology. Commenting on the growth of Gojek over the past two years and its strategy to improve user experience with a new app in Vietnam, Phung Tuan Duc, CEO of Gojek Vietnam, highlighted that developing a successful business requires more than just technology. The difference is in understanding users’ needs to gain their confidence and create shared value. Gojek Vietnam’s CEO, Phung Tuan Duc – PHOTO: GOJEK Looking back on Gojek’s growth journey, the company has not only partnered with large brands but has also been a pioneer in working with micro, small and medium-sized merchants. What is Gojek’s rationale for working with partners of all sizes? – Digital technology-based business models have been around for more than a decade, changing many economies – but not all people have access to the opportunities it creates. Using technology to improve lives and communities – and… Read full this story
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