After buying a domain name for an investment, you may be confused about where to go from there. You don’t want to list the domain immediately, but you definitely don’t want to just forget it. Following these three simple steps to increasing your domain’s value will be the difference in making a profit and making a salary!
1. When someone buys your domain name, they expect you to have done something to it. Perhaps the easiest way to make a killing from a domain investment is to simple hold it. If you really don’t have the time to increase the domain’s value buy uploading a website or sending it traffic, let it age. Older domains are more valuable than newly registered domains. If you can keep a domain name for two years, you will make five times more money from it! Another benefit of holding a domain is that you can gain a page rank. If you redirect your domain name to a site with a high page rank, it will eventually take over that site’s page rank. Thus, you will have increased your domains value almost 200%.
2. Another way to increase your domain’s value with minimal work is to write a single keyword rich article related to your domain name. Since you’re only going to write one, make sure it’s phenomenal. Put lots of long-tail and short-tail keywords that are highly searched. Publish it on your website with a search engine friendly template and just let it sit for a while. After about three months, you’ll see your traffic shoot up and you might even gain a page rank. If you want to speed up this process, publish more than one article. This takes almost no work, but will give your domain 200% more value.
3. Lastly, if you want to make your domain more valuable, put a quality site on it. Invest some real time and maybe even a little money. Gain backlinks, bring in some traffic, and get a page or Alexa rank. This will require frequent maintenance, but your domain will have a value increase of over 500%. If you include the website in your sale, you could see even more than that!
Simply buying and selling domains isn’t going to make you any money. However, if you follow a strategy, you can really make a salary from easy work. Whether you just let your domain age or you host a site on it, you can do something to increase your resale amount.
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